831 Broadway was built in 1910 by Pierre Lorillard III, the grandson of the founder of the tobacco company “P. Lorillard and Company”. His grandfather had rented a house on what is now Park Row in Lower Manhattan and was the first maker of snuff in America. After the Civil War, New York increasingly became the center of commerce for the nation. Pierre Lorillard hired Griffith Thomas, “the most fashionable architect of his generation,” as the American Institute of Architects said in 1908, to build twin cast-iron buildings with retail, office and manufacturing space, a mixed-use building 100 years before the term became a real estate cliché. The building is now mostly known for housing famed artist “Willem De Kooning” on the 4th floor and for the Parisian-style nightclub “La Belle Epoque” that used to be on the second floor until the mid-2000s.De Kooning, who immigrated from the Netherlands, was part of a movement of artists who shifted the cultural leadership of the art world from Europe to New York. His presence attracted other Abstract Expressionist painters, among them “Larry Poons” and “Paul Jenkins”, who had studios in 831 Broadway for many years. Antiques mogul and designer “Howard Kaplan” owned the buildings for over 35 years, he originally purchased the building for his antique shop since it was located on Broadway. Today the famed building is being used for film/ Photo productions by “motif studios”.

Loft

2,500 SqFt 

12' Ceiling Height

200 AMP 3 Phase